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Video Primer

The Third Party Marketers Association partnered with IllustrateIT, an explanatory video and animation company, to create a brief video primer on the value of third party marketing for the investment management industry. We believe this video project is a way to further educate the industry by answering the frequently asked question, “How does third party marketing work?” The video also serves as a benefit of membership since members can post the video on their websites and can include the video in emails or other electronic materials. Please contact Kristin Couch at for instructions on using the video or for information on becoming a member of 3PM.

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Choosing a Third Party Marketer

Regulatory compliance, business development, ongoing education. 3PM membership offers support with these key issues and more.

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Why Join 3PM?

A video primer covering the basics and the benefits of third party marketing.

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